From 0 to 12 clients in 30 days.
Von 0 auf 12 Kund:innen in 30 Tagen.
We build the Trust Engine for coaches: ads, a free workshop, a 5-email follow-up sequence, and the path from first click to a warm sales conversation. Built for you, so cold attention turns into trust, and trust turns into clients. Same system that took Romana from no marketing system to 12 paying clients in 30 days.
Free workshop + landing page + email sequence. The signature CCF system that took Romana from 0 to 12 paying clients in 30 days.
From cold ad to booked client.
Vom ersten Klick zur warmen Anfrage.
Most coaches do not have a visibility problem. They have a trust gap. People do not buy coaching because they saw one Reel. They buy when they feel understood, see how you think, and trust you can help. The Trust Engine fills that missing middle, automatically.
Coaches haben meistens kein Sichtbarkeitsproblem. Sie haben eine Vertrauenslücke. Menschen buchen Coaching nicht, weil sie ein Reel gesehen haben. Sie buchen, wenn sie sich verstanden fühlen, sehen, wie du denkst, und dir zutrauen, sie weiterzubringen. Die Trust Engine füllt diese Lücke automatisch.
The right person sees your ad
Die richtige Person sieht deine Anzeige
Facebook and Instagram ads, written in client language. Targeted to the people you actually want to coach.
They sign up for your free workshop
Anmeldung zum kostenlosen Workshop
One-field signup. They join the workshop. You teach. They feel like they know you.
Emails keep building trust over time
E-Mails bauen über Wochen Vertrauen auf
Five emails written for your offer. Welcome, story, tip, proof, soft invitation. By the time they book, the conversation is already warm.
They book a call when they are ready
Sie buchen, wenn sie bereit sind
The sales call is a conversation, not a pitch. They already trust you. You just decide if it is a fit.
“I had a strong offer and no marketing system. Florian built the system, I just kept showing up. Twelve paying clients in the first month.”
Romana went from zero clients to twelve in 30 days.
Romana von null auf zwölf zahlende Kund:innen. In 30 Tagen.
Romana is a hypnotherapist. Strong offer, no marketing system, no list. We built the Trust Engine. Her own organic content kept her present in the touchpoints, and we placed her offer in relevant Facebook groups. That last part is not repeatable for every coach. One month later: 12 paying clients.
Romana ist Hypnotherapeutin. Starkes Angebot, kein Marketing-System, keine Liste. Wir haben die Trust Engine gebaut. Ihr eigener organischer Content hielt sie in den Touchpoints präsent. Zusätzlich haben wir ihr Angebot in passenden Facebook-Gruppen platziert. Letzteres ist nicht für jeden Coach wiederholbar. Einen Monat später: 12 zahlende Kund:innen.
Three components, built once, run every day.
Drei Bausteine. Einmal gebaut, dauerhaft im Einsatz.
No software to learn. No course to finish. We build it, you keep it, and the same system that brought Romana her first twelve clients is the one we set up for you.
The message that attracts
Die Botschaft, die anzieht
Offer, audience, ad angle, and language. The right people recognize themselves in three seconds. Without this layer, the rest is shooting in the dark.
- Offer + audience clarity check
- Ad angles in client language
- Optional content pillars to amplify
The workshop funnel that captures and nurtures
Workshop-Funnel, der einsammelt und aufwärmt
Landing page, one-click signup, pre-workshop reminders, replay, and a 5-email nurture sequence over 10 to 14 days. Plus the entry-level offer attendees can buy at the end of the workshop. We set it up if you have one, or build it from scratch if you do not.
- Landing page + one-click signup
- 5-email nurture sequence (10 to 14 days)
- Pre-workshop reminders + replay
- Entry-level offer (set up or built from scratch)
The live trust event that converts
Das Live-Event, das verkauft
A monthly free workshop is the highest-trust asset a coach can build. Attendees see you live, not polished. They feel like they know you. By the time they book a call, the trust is already there.
- Workshop deck + replay for non-attendees
- Booking flow for the call
- Post-workshop follow-up sequence
- Ad spend recovered via the entry-level offer after the workshop
Built for hypnotherapists. Fits any coach who runs 1:1 calls and can hold a live group workshop.
Für Hypnotherapeut:innen gebaut. Passt für jeden Coach, der 1:1-Termine hält und einen Live-Workshop machen kann.
If you are offering packages starting at €1,000 and your coaching actually works, the Trust Engine fits. We have run versions of it across these niches.
Wenn du Pakete ab 1.000 € anbietest und dein Coaching wirklich wirkt, passt die Trust Engine. Wir haben Varianten dieses Systems in diesen Nischen getestet.
Hypnotherapy + transformation
Hypnotherapie + Transformation
Where the Trust Engine proved out first. Romana booked 12 paying clients in 30 days. Real before-and-after stories drive proof content; the free workshop works as a try-before-you-buy.
Life coaches
Life Coaches
Confidence, anxiety, burnout, life transitions. The identity-content angle is the unfair advantage here. Specific beats general every time.
Business + executive coaches
Business + Executive Coaches
Higher ticket, longer trust runway. The workshop and email nurture matter even more here because the high-ticket sale takes weeks of warm-up.
Why this beats DIY content, courses, and funnel agencies.
Warum das gegen DIY-Content, Kurse und Funnel-Agenturen gewinnt.
If you’ve already tried other ways.
| Trust Engine | DIY content | Online courses | Funnel agencies | |
|---|---|---|---|---|
| Time to live | 30 days | Months of trial and error | 3 to 6 months of homework | 2 to 4 months |
| Setup cost | Custom (in call) | Your time, months of it | €500 to €5,000 for a course | €5,000 to €15,000 |
| Who does the work? | We do. You keep coaching. | All you | All you, after lessons | Some, plus a long brief |
| Workshop signup guarantee | 50 qualified workshop signups in 30 days, or money back | No | No | Rare |
| Ad spend recovery built in? | Yes, via the entry-level offer | No | Not by default | Sometimes |
| Built for coaches? | Yes. Only. | N/A | Generic mostly | Mostly e-commerce |
Months of inconsistent results. No system that turns attention into booked calls. You burn out before the first paying client.
30-day build. 50 qualified workshop signups guaranteed in your first 30 days. We build the system; you keep coaching.
€500 to €5,000 paid up front. Months of homework. The execution is still all on you when life and clients get busy.
We design and run the funnel for you, custom to your offer. Live in 30 days. No modules to sit through.
€5,000 to €15,000+. Long briefs, generic templates that weren’t built for coaches selling 1:1 or holding live workshops.
Built specifically for coaches. Workshop signup guarantee. Ad spend recovers via the entry-level offer, so the system pays for itself.
50 qualified workshop signups in your first 30 days. Or full refund.
50 qualifizierte Workshop-Anmeldungen in den ersten 30 Tagen. Sonst Geld zurück.
The system is built and live within 30 days. If we do not deliver 50 qualified workshop signups in that first month, the setup fee comes back. Your only ongoing cost is the ad spend, which the system is designed to recover via the entry-level offer purchased after the workshop. We guarantee the part we directly control: building the system, writing the ads, and filling your workshop with qualified people. We cannot honestly control how you deliver the workshop, follow up, or sell on the call. When all three are strong together, that is where outcomes like Romana's 12 clients become possible. The guarantee is the floor we own; the result is the upside you build on top.
Book a strategy call →50+ workshop signups from ads
50+ Workshop-Anmeldungen über Ads
€400 monthly ad spend, planned conservatively at €8 per qualified signup. Actual coach-niche CPLs run €0.50 to €8, so the math holds even on a weaker month.
Entry-level offer recovers the ad spend
Einstiegsangebot deckt das Werbebudget
Around one third of signups attend live. At the workshop, attendees are offered your entry-level offer (typically €27, sometimes higher). About 15 to 20% of signups eventually buy. That revenue covers most or all of the ad spend before any high-ticket sale.
1 to 2 high-ticket clients = pure profit
1 bis 2 High-Ticket-Kund:innen = reiner Gewinn
The email nurture warms up the rest of the list over weeks. 1 to 2 high-ticket clients per month at €2,000 or more is what makes the system profitable. Romana booked 12 paying clients in her first month. That is the upside; the system stays profitable on a quieter month too.
€1.68 cost per lead
260 views → 112 signups
75 sent · 24% clicked
Three ways to run the Trust Engine.
Drei Wege, die Trust Engine zu starten.
Which one fits depends on what you already have and how hands-off you want it. All three include the 50 qualified workshop signups guarantee. We confirm exact scope and investment in your strategy call.
Welcher Weg passt, hängt davon ab, was du schon hast und wie hands-off du es willst. Alle drei beinhalten die Garantie für 50 qualifizierte Workshop-Anmeldungen. Den genauen Umfang und die Investition besprechen wir im Strategiegespräch.
Bronze
Full setup, you take over.
Bronze
- Full funnel build, 30 days to live
- Facebook + Instagram ad setup
- 5-email nurture sequence written
- Workshop landing page + booking flow
- 50 qualified workshop signups in first 30 days
- You manage ads after handoff
Silver
Full setup, we tune it with you.
Silver
- Everything in Setup
- Positioning + offer review
- Entry-level offer set up or built from scratch
- Email tool + automation setup, if needed
- Website tweaks where they affect conversion
- 90 days of data-driven optimization
- Direct Slack/WhatsApp access
- Handoff at month 3, fully tuned
Gold
Full setup + ongoing content.
Gold
- Everything in Full Trust Engine
- Monthly content production (3 pieces / week)
- Email marketing management
- Ongoing ad optimization
- Monthly performance reporting
- You only do the actual coaching
Why we built this
Coaching is the work that matters. Marketing shouldn’t drain the energy you have for it.
Florian · Founder, Content Creation Factory
Who is behind this
How I got here.
I started in 2018 with an online shop in Bali and learned Facebook and Instagram ads on €40,000 of my own money. Then COVID hit, supply chains collapsed, and I lost five figures overnight. So I stopped selling products and built the system that sold them.
The Trust Engine for coaches is what I wish someone had handed me when I started, instead of the seven courses, three funnel templates, and dozen DM scripts I cobbled together myself.
If you have a real offer and the coaching actually works, the system does what it is supposed to. If you do not have a real offer yet, that is a different conversation, and I will tell you on the call.
Common questions, answered.
Häufige Fragen.
How does the 50 qualified workshop signups guarantee actually work?
If your Trust Engine is live within 30 days and we do not deliver 50 qualified workshop signups in that first month, the setup fee comes back in full. A qualified signup is a real person from your target audience who registered for the workshop and joined your email list. Not all 50 will attend live, that is normal, but they are all in the system to be nurtured. Your only out-of-pocket cost is the ad spend, which the system is designed to recover via the entry-level offer purchased after the workshop.
Do I need a big audience already?
No. Romana started with no marketing system at all and got to 12 clients in 30 days. The system pulls cold audiences from Facebook and Instagram, so existing followers are a bonus, not a requirement.
How much ad spend do I need?
€300 to €500 per month is the working range. €400 is the typical middle. CPLs in coach niches run €0.50 to €8, with €4 as a realistic average. The model assumes a conservative €8. The ads recover their cost via the entry-level offer purchased by workshop attendees, so your real out-of-pocket can be meaningfully lower over time.
How much of my time does this take?
During setup, 2 to 3 hours per week for the first month, mostly to record the workshop and review copy. Once live, 1 to 2 hours per week for content and the weekly newsletter. Less if you take the retainer option, where we run the content for you.
Why not just take a course?
A €1,500 course teaches you how to build it. We just build it. The 30 days you would spend learning, you spend coaching. The 60 days you would spend tweaking, you spend with paying clients. Coaches who learn faster than they earn end up with a head full of theory and an empty calendar.
Can I just hire you for advice instead of the full setup?
Yes. There is the Marketing Mentor: one strategy call a month plus a WhatsApp thread between calls. Specific terms are confirmed in the strategy call.
What language does the funnel run in?
English, German, or both. Copy is written in your voice in whichever language your clients actually speak. The system is the same. The wording is yours.
12 clients in 30 days is not luck.
It is a system.
12 Kund:innen in 30 Tagen sind kein Zufall.
Dahinter steckt ein System.
Book a 30-minute strategy call. Walk away with a clear sense of whether the Trust Engine fits your offer, your audience, and your timeline.
Buche ein 30-Minuten-Strategiegespräch. Du verlässt das Gespräch mit einer klaren Einschätzung, ob die Trust Engine zu deinem Angebot, deiner Zielgruppe und deinem Zeitplan passt.
Book a strategy call →